Marketing
Full-time
ORM/SERM Specialist
Join United Tech as an ORM/SERM Specialist! Unlock your potential by shaping the way the world sees top-tier brands. You will play a pivotal role in crafting and launching reputation-management processes from the ground up. Your work will directly influence brand image and trust
About the product: It is a web communication platform connects users worldwide with a wide range of features. Launched in 2020, it has passed all MVP testing stages and attracts a growing number of long-term users. The platform enables 24/7 communication and content sharing without compromising performance or user experience. With a focus on high-load handling, excellent UX/UI, and a unique monetization strategy, we offer a top-tier product in the market. Our global goal is to become a top 5 international social networking service, with plans to expand into Latin American and Asian markets
- Own and maintain company brand pages on review platforms: keep information, visuals, and updates fresh and engaging
- Respond promptly to new reviews, both positive and negative, and work with customers to resolve issues and foster goodwill
- Monitor branded search results, suppress negative content by promoting positive or neutral assets, and ensure our narrative comes through first
- Engage in brand-related conversations on forums (Reddit, Quora, etc.) to build and reinforce a positive public perception
- Design and implement strategies that encourage satisfied customers to leave reviews, using creative incentives and mechanics
- Analyze reviews and brand mentions regularly to uncover recurring pain points or service gaps
- Synthesize insights into clear recommendations for internal teams (support, product, etc.) to enhance overall customer experience
- Report on reputation trends, measure the impact of your initiatives, and track sentiment shifts over time
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