Marketing
Full-time
Product Marketing Manager (Web/CRO)
We are looking for a Product Marketing Manager. In this role, you’ll own the entire marketing funnel from landing page and onboarding to offer, run structured experiments, and drive MarTech automation. You’ll work with high-traffic products used by millions of people and collaborate closely with analytics, product, design, development, and data engineering teams. If you enjoy digging into metrics, identifying opportunities for improvement, and driving initiatives from idea to result, this role is for you.
About the company: We are a global IT product company shaping the future of real-time social connection. We have millions of users across North America, Europe, Latin America, and MENA, and we build next-gen mobile and web apps for the live-streaming and social networking niches. The market will exceed $206 billion by 2030, and we are already among the leaders in the industry. Founded in Ukraine, scaling worldwide.
- Run landing page tests – design, log results, iterate on hypotheses, and plan the next round – to improve ROMI
- Optimize and automate the process of analyzing and reporting experiment results
- Localize landing pages as products launch in new markets
- Regularly analyze competitors to sharpen our marketing funnel from Landing Page to Onboarding to Offer
- Implement, improve, and maintain marketing automation: analytics, auto-rules, postback delivery, and ad network integrations
- Set up and maintain postback tracking for ad networks and internal analytics
- Fix signal and data quality issues in collaboration with the analytics and frontend/backend development teams
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